Smart Pricing Algorithms Are Redefining What “Fair Price” Means
For decades, pricing felt simple: cost plus margin, maybe a discount here and there. In 2026, that mental model is obsolete. Smart pricing algorithms now adjust prices dynamically, quietly, and constantly—based on demand, behavior, competition, and timing. What customers perceive as a “fair price” is no longer fixed; it’s calculated. This shift is driven by … Read more